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Your Audience Isn’t “Everyone”
If your music is “for everyone,” it’s actually for *no one.* The best artists? They *polarize.* They know who they’re talking to—and who they’re not. You’re not trying to win over the whole world. You’re trying to reach *your world.* So speak their language. Post like you know them. Build for *them.* Because when you narrow your focus, you *amplify* your impact. Need help finding your people? Hit me up at larry@ninenorthmail.com. #MusicMarketing #ArtistTips #IndieArtist

Larry Pareigis
Nov 91 min read


Release dates aren’t suggestions.
Release dates aren’t suggestions—they’re deadlines. Announce it, own it, deliver. Need help with your rollout? → larry@ninenorthmail .com...

Larry Pareigis
Sep 271 min read


The first 24 hours after your release?
Critical. Reply to every comment. Thank every share. Drop bonus content. Push it hard. Day one momentum feeds the algorithm, fuels...

Larry Pareigis
Sep 181 min read
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